Q1 is on the rise, but it’s not a rocket
Publishers’ Q1 earnings showed a lot of promise this year compared to last. But that doesn’t necessarily mean things are all right as rain when it comes to the ad market.
For nearly all of the five public publishers included in this report, digital advertising grew in the first quarter of 2024, with the exception of BuzzFeed. Digital subscriptions revenue also fared well in the first three months of the year for the three publishers that report that revenue line: Gannett, Dow Jones and The New York Times. Meanwhile, licensing and commerce revenue were two boons for Dotdash Meredith in the quarter as well.
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