Publisher spotlight: Miles

Miles is a unique affiliate publisher focused on environmental protection, incentivizing users to consider alternatives to traditional transportation.  

Whether traveling, shopping, or sharing opinions, with the Miles app everyone has the ability to earn miles throughout their day-to-day lives. With the most popular way to earn being through travel, users are further rewarded when choosing greener modes of transportation such as biking, taking the bus, walking and running. 

Keep reading this publisher spotlight to learn more about Miles. 

Why is it important for your company to encourage a more eco-friendly lifestyle? 

As a company that incentivizes green modes of travel, it is crucial for us to encourage a more eco-friendly lifestyle because we recognize the urgent need in today’s world to reduce carbon emissions and mitigate the effects of climate change. By promoting sustainable and eco-friendly modes of travel such as biking, walking, running or using public transport, we can help to reduce the carbon footprint of our users, contribute to a cleaner and healthier environment and encourage healthier travel habits. 

How does Miles promote environmental consciousness and sustainability? 

Miles is designed to encourage users to make conscious choices about their travel habits and in return reduce their carbon footprint. By incentivizing green modes of transportation, users are encouraged to make more eco-friendly and sustainable travel choices. Additionally, as a business we aim to partner with environmentally-conscious businesses to offer sustainable products and services to our users. 

What are the key factors in determining which programs to join and what do you look for in an advertiser partner? 

Key factors include the brand and offering itself, relevance, quality of the products or services, commission rate, etc. Like all publishers, we seek advertising partners that are trust worthy, reputable and those who can help provide value to our audiences. The partnership should be mutually beneficial and share a goal of delivering a positive experience to the end user.  

How can advertisers work with you to further encourage greener transportation beyond your standard offering? 

Co-create campaigns: Advertisers can collaborate with Miles to co-create campaigns that encourage users to adopt greener modes of transportation Offer exclusive deals and discounts: Advertisers can offer exclusive deals or discounts to Miles users. This will incentivize Miles users to purchase products or services from the advertiser. 

What are the benefits for advertisers working with Miles? 

Miles can provide access to a large – engaged audience – to help advertisers increase their brand awareness and generate leads or sales. Miles can also help advertisers target specific audiences based on demographics, interests, behaviors, and other factors that allow them to reach specific audiences who are most likely to be interested in their products or services. Detailed analytics and reporting are provided, allowing advertisers to measure the effectiveness of their campaigns and make data-driven decisions to optimize their ad performance  

What is the best way that an advertiser can help support their partnership with Miles? 

The best way to support this partnership would be to promote eco-friendly products or services. As Miles encourages users to travel using greener modes of transport, advertisers can offer products or services that align with this message. Advertisers can also engage with Miles users by creating content in the form of social media posts, blog articles, or videos. This can build brand awareness and foster a sense of loyalty among Miles users. 

If you’re an Awin Group advertiser interested in working with Miles (Awin ID 577675 ShareASale ID 1827871), please speak to your account contact or email our publisher management team.

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